‘It is your fault, you are pearl clutchers’: Kyle Sandilands blames Melbourne listeners for poor radio ratings
Kyle and Jackie O’s introduction into Melbourne this year has not gone to plan and the shock jock apparently blames the city for it.
Per the Herald Sun, Sandilands took aim at Melbourne listeners last week just days after the Sydney powerhouse duo posted another disappointing result in the market – a 4.0% result – well behind FOX FM’s first place 10.0% share.
As well as slamming Melbourne fans, Sandilands also took another shot at the axed KIIS duo he and Jackie O replaced – Jase & Lauren – who moved to NOVA and reached #1 in the Melbourne FM ratings in August and stayed strong in the latest results at second with a 9.6% market share.
“I blame everyone in Melbourne,” he said.
Never listened, but read about Sandilands. Congrats Melbs for politely refusing the proffered turdburger.
Pearl clutchers? lolz – I reckon its more that Melbourne get it and Sydney will. Eventually Sydney will grow tired of ‘Ralph Magazine radio’ and he will be the one getting a**holed.
Ahhh, the ‘Trumpian’ response: if you don’t like what has happened blame anyone but yourself . . . and if that’s not sufficient then say it didn’t happen.
Kyle Sandilands “I feel bad for you Melbourne”
Melbourne “I don’t think about you at all”
Kyle and Jackie O’s style aside, why would anyone want to listen to a radio show made in another city when there are locally produced shows that cater to and discuss local culture and developments?
Also, I hope wherever he is, Jason Whalley is having a good laugh about all this.
‘Rare good point by this guy. Melbourne people seek out outrage like it’s water in a drought.’…
Yet its Melbourne people rejecting outrage radio – go figure…. think you might have that twisted champ
…why this guy has more than a niche audience anyway
Rare good point by this guy. Melbourne people seek out outrage like it’s water in a drought.
Haha, really good way to win Melbourne over
The blame for the huge KIIS ratings failure in Melbourne is sole result of the egotists behind the microphone!
Bravo Melbourne listeners! Keep sticking it up Kyle & Jacqui O.!
It’s a long way to make it from Melbourne’s No.7 breakfast show to No.1
It must be a weird time for Mr S. For the first time, he’s become a ratings liability and a drag on a station’s popularity.
Ha, couldn’t have happened to a nicer bloke.
They don’t have a year , and at best, a few years. Even I could do a better job in Melbourne , and I’m deaf and was an ex Malvern Depot tram conductor . .
Kyle is over 52 and Jackie over 49. They are getting ever further away from their audience median age of 36.8 years in Sydney and 36 years in Melbourne. Like the dirt and mud that falls off the end of a Caterpillar track before it goes forward to start again , at this age they getting too far removed from where the audience is. There is no second coming like the Caterpillar track .
All the best FM jocks retired well before 40, Wendy Harmer , Doug Mulray and Andrew Denton. That ARN nearly brought Southern Cross with this bad hand (and virtually no DAB stations and only two cap city FM pairs.) was astounding.