It’s too easy saying you’re green

Tim Burrowes

April 2, 2009 12:04

If I hear one more person say it’s easy being green I am going to let down the tyres of their Toyota Pious and let them see how easy it is to get home

Julian Lee on environmental advertising claims

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

Topics

Advertising environment

1 COMMENTS

Zoe 3 Apr 09

If we’d pick a date; we create walk hour instead of earth hour.
Flatten all tires in the neighboorhood, everybody walks home; good for the environment and we give the tire business a boost!
Great plan, creating new jobs and we go green!
Easypeasy!

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