JOLT partners with Vistar Media to boost OOH advertising

Rosie Drew

October 9, 2024 6:01

OOH agency Vistar Media has partnered with electric vehicle (EV) charging network JOLT to power its advertising operations.

JOLT’s advertising operations in Australia, New Zealand, the UK, and Canada will now be managed with Vistar’s enterprise software suite, which includes its ad server, content management system (CMS), and supply-side platform (SSP).

Vistar Media’s APAC director of enterprise sales, Luke Adams, said: “JOLT is a unique player in the space, championing data-driven integrated audience strategies with broadcast reach and 1:1 engagement opportunities for brands.

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Rosie Drew

Rosie Drew is the senior reporter at Mumbrella. She joined in May 2024.

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