KFC Big Bash League unveils colourful new campaign via Apparent
The KFC Big Bash launched for the 2020/21 season last week, and now the BBL has rolled out a new integrated campaign celebrating the game being ‘Made of moments’.
The new integrated campaign, created by Apparent, comes off the back of Cricket Australia’s new ‘What we’re made of’ campaign, with a new visual style to separate the two products.
