King Creative Media wins financial advisory Pekada, launches new campaign

Marketing agency King Creative Media has won the account for professional financial advisory Pekada.

King Creative’s aim to reintroduce the Pekada brand to the market is being led by the ‘Don’t Die Poor’ campaign.

Pekada’s new campaign ‘Don’t Die Poor’ via King Creative Media

The campaign is aims to ensure that workers aged in their 40s and 50s have the financial resources necessary to reap the rewards of their careers later in life.