Koala launches first campaign under new VP of marketing

B-Corp certified Australian furniture maker Koala has launched its first campaign under new VP of marketing, Mark Khademi, whose role replaces that of  former Koala CMO Pete Sloterdyk after he departed the business in August last year.

‘When Life Unfolds’ was created by Koala’s in house marketing team, with production from Clockwork Films, with the campaign alluding to a play on words that reflects how Koala’s range of sofa beds can literally ‘unfold’ to get Aussies out of any jam they find themselves in.