Landmark deal brings TV to Netflix in France

Netflix has signed a landmark deal with a French broadcaster that will see commercial TV stations come to the platform for the first time, marking a major shift for both linear TV and the streamer.

Netflix has entered into a “new kind of partnership” with French TV network TF1 that will see its five commercial free-to-air stations available with the Netflix app. The deal also includes on-demand programming.

TF1 is the largest television network in France, commanding around a quarter of the audience share in France. Netflix said the deal means that French viewers will be able to jump from its programming to TF1 shows, like The Voice, “without ever having to leave the service”.