Leo Burnett Sydney appoints senior strategists

Leo Burnett Sydney has appointed Stephenie Ho and Mitchell Incoll to the roles of strategy directors.

New strategy directors (L-R): Incoll, Taylor and Ho

Ho joins from creative technology agency DT, where she was responsible for brand, creative, sponsorship and digital strategy.

She was most recently shortlisted for Mumbrella Achiever of the Year in 2016.

Incoll joins the agency from PHD, and has worked across OMD and Naked Communications. He has also done stintss a strategic planner and marketing and communications director in New York.

“We are thrilled to have Steph and Mitch on board. Both are big-thinking, super intelligent collaborators who have applied their creative thinking, questioning and strategic smarts to deliver impressive, tangible results for clients,” said Emily Taylor, head of connect strategy at Leo Burnett Sydney.

“Their diverse expertise in digital, media and communications adds new dimensions to our strategic department of cross-discipline experts. We’re not hiring duplicates. We’re covering all bases as we challenge convention and seek new ways to add value and grow our clients’ businesses.

The news comes directly after Publicis announced a new executive creative director for its Queensland arm and the agency group’s new name, PublicisQ.

Last week, Publicis unveiled a major restructure, with Michael Rebelo appointed as CEO of Publicis Communications Group, Andrew Baxter named as chairman, and Leo Burnett Melbourne’s Melinda Geertz appointed as CEO for Leo Burnett Australia.


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