Mediabrands raids Australia again taking Charles Godbold for global media auditing role

August 25, 2015 8:44

Godbold

One of Australia’s leading media auditors Charles Godbold is to depart Australia after being tapped for a global role within IPG Mediabrands.

Godbold who cofounded media auditing firm Faulkner Godbold, which became Faulkners Media Management after his departure in 2002, is the latest in a string of talent raids on the Australia market by recently installed IPG Mediabrands global CEO Henry Tajer.

He will take on the role of global director, media intelligence systems – responsible for benchmarking the group’s TV and digital spend to ensure it is competitive, and will be based out of London.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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