F.Y.I.

Millward Brown appoints Martin Attwood

Martin Attwood has been drafted into the role of Senior Account Director at Millward Brown.   

The announcement:

Millward Brown, one of the world leaders in brand, advertising, communications and media research, today announced Martin Attwood has joined the Company as Senior Account Director.

Based in Melbourne, Martin will lead accounts across the business and utilise his client-side experience to ensure Millward Brown continues to deliver the most relevant and actionable research.

Martin has close to 20 years’ research experience in both in-house and agency environments, including six years with Millward Brown in Australia and in the UK. Most recently, he was Consumer and Shopper Insights Manager for Schweppes Australia, working closely with the sales and marketing teams to represent the voice of the consumer and shopper in the commercial decision making process.

Commenting on the appointment Sam Almutair, Melbourne Client Service Director for Millward Brown, said: “We are delighted to welcome Martin back to Millward Brown. Martin’s depth of experience strengthens our ability to deliver client-focused insights and will support the continued growth of Millward Brown in Melbourne.”

Source: Millward Brown press release

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