Monster action from Optus

Tim Burrowes

May 28, 2009 10:17

Monster value is the theme behind M&C Saatchi’s latest work for Optus.

The campaign – designed to showcase the telco’s new ‘yes’ Mobile Cap plans is created in the style of a Frankenstein movie.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.