Mumbrella Bespoke exclusive: webinar to share industry leader insights into the future of experiential marketing
An exclusive live video webinar will broadcast from Mumbrella on the 18th of February, 2020, at 12 pm, Eastern Standard Time. The webinar will explore advancements and trends in experiential marketing in the last decade – and provide predictions for 2020 and beyond.
Experiential marketing experts Nicholas Kontopoulos, from Adobe, and Tim Johnston, from ON24, will lead the discussion. Mumbrella’s Bespoke Journalist Ruby Feneley will moderate.
Nicholas Kontopoulos, Head of Adobe Digital Experience Marketing, APAC
To watch, simply click here and complete our short registration form.
Experiential marketing has matured in the last decade. The right experiential strategy can deliver data, stimulate demand, and drive revenue. And fortunately, new technologies have caught up, accelerating category reach beyond quirky activations and high-cost events.
Experiential is now a multiplatform strategy that businesses of all sizes and scales can leverage. In this webinar, marketers will learn how they can take charge of their experiential strategy in 2020.
Nicholas Kontopoulos is the Head of Adobe Digital Experience Marketing, APAC. During his 25 year career, Kontopoulos has made a name for himself as an “intelligent exploiter” of emerging technologies. He has witnessed the transformation of technologies that deliver engagement and specializes in their integration.
An international speaker Nicholas has collected bylines in Forbes.com. News Asia, Bloomberg, Campaign Asia.com, Marketing-Interactive.com, THEDRUM.com, and customerthink.com.
Tim Johnston is the Marketing Director for ON24, a platform that has been a force behind the “always-on” marketing economy. He is responsible for demand generation across Asia Pacific and Japan. Johnston’s career as a marketer has spanned finance, technology, and lifestyle industries. He has brought his marketing expertise to leading brands like Adobe, Westpac, Michelle Bridges 12-Week Body Transformation, and now ON24.
Tim Johnston, Marketing Director, ON24
These industry leaders will discuss how new technologies can supercharge marketing strategies, share their secrets for winning in the engagement economy, and explain how customer touchpoints can guide the funnel.
Registrants will have the opportunity to pick the brains of the speakers during a QA session at the end of the webinar.
The session will be essential viewing for any marketer wanting to accelerate their strategy in 2020.
SPONSORED BY
Marketo
Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys.
