Mumbrella live blog: Friday, May 16

Welcome to Mumbrella’s live blog, the rolling diary of everything you need to know in Australian media and marketing. Refresh the page for more updates.

Top stories:

4.32pm – Dr Mumbo got an interesting piece of correspondence from Coles. Read it here. 

2.11pm – More announcements on Mumbrella 360 and ABC boss Mark Scott is going to participate in the closing keynote session along with Peter Horgan, chairman of the Media Federation chairman, Telstra marketer Andy Bateman, and Sudeep Gohil, chairman of the Communications Council.

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