Mumbrellacast: Reality wars begin, Ben Lilley’s back at McCann, and a very naughty Karl Stefanovic

This week saw the each of the commercial TV networks launch a tentpole reality program, marking the start of the 2020 ratings battle. In a move that surprised none of the Mumbrellacast team, Nine’s Married at First Sight has come out on top, meanwhile Seven’s revamped My Kitchen Rules has not proved the competitor it was hoped it would be.

In big business moves, founder of Trimantium GrowthOps (TGO), Phillip Kingston, stepped down from his position on the board of the marketing mash-up. Recapping some of what Kingston said on the Mumbrellacast, the team wonder if the recent woes at Sargon Capital or the October restructure have hurt the company, and whether the outlook is really as good as Kingston suggests. The team ponders, where to from here for TGO?

And, former CEO Ben Lilley has returned to McCann as its new owner. What does the new structure look like? How does one man come in and take over an agency group?

And finally, Karl Stefanovic has been a very naughty boy. (If you know, you know.)

In the news

  • Growthops’ founder steps down (00:43)
  • Ben Lilley acquires McCann Australia (12:21)
  • MAFS, MKR and Survivor – who’s winning the ratings war? (15:45)
  • Why Karl Stefanovic has been a very naughty boy (40:20)

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Music credit: RetroFuture Clean Kevin MacLeod (incompetech.com)
Hard Boiled Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License

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