Mystery media company goes on sale
A mystery media company has gone on sale.
The print and digital media specialist is being touted as suitable for a publisher “wanting to develop its existing media platforms or a print publisher seeking to expand its titles while acquiring advanced digital media technology.”
According to an ad published in The Australian newspaper, the for-sale company is “highly profitable” and has “strong cashflows”.
The ad reads: “because the business models can easily be expanded into related markets, the vendor might also consider equity investors wanting to gain a foothold in digital media by utilising the current print and online platforms for a larger media venture.”
A valuation was not included in the ad, and the vendor is yet to return Mumbrella’s emails for further information.
First thought was a spoof ad selling Fairfax, but the “highly profitable” makes it somewhat unlikely.
So I’m guessing a smaller, niche trade publishing house?
Reader’s Digest? National Geographic? News? It could be any publishing house though. They are all struggling at present.
Try a industry finance, investor daily and IFa