Mystery of the vanishing ‘News Porker-ation’ story

Dr Mumbo understood there was an unwritten agreement between major publishers that you don’t go after each other’s proprietors.

So he was surprised to see a photograph of News Corp boss Lachlan Murdoch briefly pop on the Daily Mail Australia home page yesterday afternoon with the less than flattering headline promoting it: “News Porker-ation!”

News porkeration Lachlan Murdoc

Source: Daily Mail Australia

It linked through to a slightly more subtly written article by junior journo Alicia Vrajlal contrasting Lachlan’s “post holiday physique” with that of his wife Sarah.

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