Mystery of the vanishing ‘News Porker-ation’ story
Dr Mumbo understood there was an unwritten agreement between major publishers that you don’t go after each other’s proprietors.
So he was surprised to see a photograph of News Corp boss Lachlan Murdoch briefly pop on the Daily Mail Australia home page yesterday afternoon with the less than flattering headline promoting it: “News Porker-ation!”
It linked through to a slightly more subtly written article by junior journo Alicia Vrajlal contrasting Lachlan’s “post holiday physique” with that of his wife Sarah.

Not a good look when your wife is brand ambassador for a health food, Vaalia Probiotic yoghurt.
what a crap headline tho.. no wonder it slipped off the page.
The good old internet archive works though…
https://web.archive.org/web/20140805193047/http://www.dailymail.co.uk/tvshowbiz/article-2716237/Lachlan-Murdoch-shows-post-holiday-physique-touches-LAX-slender-wife-Sarah-Greek-getaway.html