New marketing lead joins OMA
OMA (Outdoor Media Association) has named Brad Garbutt the newly appointed marketing lead, commencing at the end of the month.
Garbutt brings a wealth of experience to the team, having previously worked at several multinational corporations, including Apple and Dell Technologies, as well as News Ltd and Network 10.
Brad Garbutt
OMA CEO Elizabeth McIntyre welcomed Garbutt to his new role.
“Brad’s reputation for being a creative and commercially minded marketer precedes him, and we are confident that his unique skill set will further enhance our marketing efforts as we continue to drive the industry forward,” she said.
As Marketing Lead, Garbutt will play a leading role in developing strategic marketing initiatives to promote OMA and support the mission of advancing the Australian out-of-home advertising industry.
Garbutt said he was honoured to join the OMA team.
On his appointment, he added: “OOH is a media channel that is constantly evolving. With over 12% growth in 2023, the increasing digitisation of the network and the incoming opportunity of AI all contributing to an exciting future for the OOH industry.”
This appointment further strengthens OMA’s commitment to innovation and excellence in marketing.
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