Nova’s new campaigns for Drive and Syd Breakfast officially launched

Nova Entertainment is rolling out further marketing of its new its new line-ups for Nova 96.9’s Sydney breakfast and national drive show, as already reported on Mumbrella.

The roll-out started with a teaser campaign for the then-unannounced Nova 96.9 breakfast show, which sees Kate Ritchie joining Fitzy & Wippa, as spotted by Mumbrella’s Dr Mumbo ahead of the presenter line-up announcement.

The ad was spotted mere hours after Nova confirmed Ricki-Lee Coulter’s permanent return to radio beside Tim Blackwell and Joel Creasey, thus replacing Ritchie.

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