OMD’s group strategy head Mat Rawnsley joins The Hallway as strategy director
Independent creative agency The Hallway has hired Mat Rawnsley, OMD’s former group head of strategy, as strategy director saying he is “the unicorn” the agency was searching for.
Prior to his three-year stint at OMD, Rawnsley was head of media and comms planning at The Monkeys.
Rawnsley the Unicorn.
That could be the toy craze this Christmas.
So that leaves exactly how many strategists left as OMD?! about as rare as unicorns I’d suggest…
Using the term unicorn is like doing the Harlem Shake.
More like a Rawnocerous storming down a hallway.