One Green Bean is first Aussie PR agency to win a PR Lion as Australia triples 2011 win tally

Grazed on greatness: two golds and a silver PR Lion for WhybinTBWA Sydney

One Green Bean has become the first Australian PR agency to win a PR Lion at Cannes.

On a list of 69 winners where only a handful were PR agencies, One Green Bean won bronze for Search for Australia’s Well Worn Volley, a national hunt to find Australia’s favourite Dunlop shoes.

Two bronzes also went to Sponsor the White House for Vanish Napisan by Euro RSCG, a campaign that was co-produced by Euro’s PR arm The Red Agency – although Red is not credited on the winner’s list.