Origin Energy appoints M&C Saatchi to its creative account

Origin Energy has appointed M&C Saatchi to its creative account following a competitive pitch, Mumbrella can reveal.

The account will be serviced in Melbourne, with managing director Michael McEwan telling Mumbrella the partnership with Origin follows significant growth in the agency office.

“We are delighted to partner with Origin. They have a very important role to play in Australia. Every step of the way, we were impressed by the team they have built, their willingness to be open, the clarity of their thinking. It gave us great confidence entering into a partnership with Origin,” he said.

“2020 was a significant year of growth for M&C Saatchi Melbourne. We have assembled a wonderful team of people, strengthening existing partnerships while growing our business with a diverse group of new clients.”