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Overseas content creators to talk multi-platform

Multiplatform_logoScreen Australia, the federal funding body for the screen industry, will next month hold a one day seminar aimed at helping content creators generate ideas which will work across mulitple media platforms.

The event, titled, Multi-platform Storytelling: From Idea to Market, will feature case studies covering features, TV drama, documentary, game, online projects or brands.  

In what might be taken as a hint that those looking for funding from Screen Australia  in these areas should make a point of getting to the November 29 session, the announcement states: “Attendance is strongly recommended for content creators working in any of these areas.”

According to Screen Australia: “Taking a primary project across multiple media platforms enables creative productions to connect with a wider, more involved audience and be more commercially viable. Developing a single story idea across devices, channels and communities requires an intensive creative process, knowledge of the landscape, and complex production management.”

Among the speakers are Lance Weiler whose transmedia projects have included Head Trauma and Pandemic, which was selected for Sundance Film Festival’s New Frontiers.

Also participating is games, film and novel writer Matt Costello whose credits including Pirates of the Caribbean 3, Doom 3 and The Italian Job. He will also offer a case study of his game Rage.

British game producer David Varela will talk about his project  Lewis Hamilton: Secret Life while Tony Reed, CEO of the Game Developers’ Association of Australia, will speak on the process of design, consumer testing, and commercialisation of game-based services.

The seminar, with tickets priced at $50, takes place at the Village Roadshow Theatrette, State Library of Victoria, in Melbourne.

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