Padded swimmers ‘hold men’s, um, nuts in perfect position’ in Junkee and PHD’s Nobby’s Nuts campaign
One hundred pairs of limited edition, precision-engineered swimmers that “hold men’s, um, nuts in perfect position”. That’s what Junkee Media and PHD have created for a Nobby’s Nuts campaign promoting its new Loaded Snack Mix.
Married At First Sight’s Ryan Gallagher, former Big Brother star Michael Beveridge and comedy group Roundabout Crew feature as models in the tongue-in-cheek campaign.
Comedy group Roundabout Crew modelling the swimwear
University humour in lieu of a brand idea.
But I do hope it is successful, otherwise it could be deemed a balls-up.