Paper + Spark adds two new recruits

Marketing consultancy Paper + Spark has made two new appointments and promoted an existing team member.

Former Wunderman Thompson engagement manager Margot Alais has joined the agency along with former Hill + Knowlton strategies data and insights lead, Ben Baltins. The recent hires follow the appointment of former Versa global business director, Guy Munro, in June to head up the innovation and technology practice.

Managing director and founder, Zeina Khodr, said of the hires: “Being independent affords us the flexibility and agility to seek out and hire diverse talent who excel in their field and bring a certain multidiscipline creative spark to the team. 2020 has proved to be a challenging year on many levels… resilience and focus has allowed us to thrive during increased economic instability.”

New Paper + Spark recruits Margot Alais and Ben Baltins.

Alais brings experience in creative thinking, writing and multimedia, while Baltins specialises in behavioural insights, in addition to experience in managing the execution of digital campaigns across search and social media.

Existing employee Suma Wiggins has also been promoted. Wiggins heads up Paper + Spark’s financial services team and custom publishing arm, and oversees one of the agency’s biggest clients, the Financial Planners Association.

Following a successful re-pitch for the FPA business in 2019, Wiggins has been managing the innovation and growth plans for the association’s website, in addition to overseeing the production of the association’s magazine.

Paper + Spark have also recently been engaged by the Elder Action Australia Association (EAAA), online retailer MySale (OzSale) and skincare brand DermaVeen.


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