The Perils of covering Cannes for print

Davidson in the Cannes press room

It would seem there has been something of a communications breakdown between The Australian’s man in Cannes, Darren Davidson, and the subs desk at the far end.

While journos are given access to the winners lists in the morning they are embargoed from publishing them until the gongs have been handed out in the evening in Cannes, which is about 5.30am in Australia.

However, needing to file for a newspaper means Dazza sent the copy over early for the Creative Effectiveness, and someone at the other end ignored the embargo and slapped it up at midnight, when all the content from the day’s paper goes live.