Pooch Perfect slips to 259,000 metro viewers

The seventh episode of Seven’s competitive dog grooming show Pooch Perfect has slid to 259,000 viewers – a 13% decline on last week’s viewership.

The show has been steadily declining since its premiere in late February when it had a metro audience of 624,000. Between episode one in February and episode seven last night, the show’s metro audience has declined by 58%.


With the addition of regional figures, episode one in February climbed to an audience of 922,000. Episode two slid to a metro audience of 441,000 (678,000 nationally), and the decline continued for episode three (338,000 metro and 573,000 national), and episode four (266,000 metro and 405,000 national). Episode five had a slight bump, climbing to 359,000 metro viewers (520,000 nationally), but last week’s episode six was back down to 299,000 metro viewers (448,000 national).

Last night’s total figure for the program was 382,000.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.