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PR and creative agency Tropicool launches in Sydney

Tropicool, a creative and PR agency, has launched in Sydney with offerings including experiential marketing, event management, publicity and brand management.

The new agency will be lead by directors Paul Stix and Raul Gonzales. Stix was previously a booking agent at Sydney agency Modular, while most recently he was the director of creative music agency UNDR.

The new agency launched this month

Gonzales was previously the business development manager at Jaden Social.

Heading up Tropicool’s PR division is Angela Khoudair, who most recently was a senior publicist at Portobello PR.

Prior to her four year stint at Portobello PR, Khoudair was a PR manager at online retailer, The Iconic, for two years.

“Tropicool will offer great value for clients, bringing innovative and cost-effective concepts and campaigns to life, whilst creating real time experiences for consumers and brands.

“We wanted to put together our respective experience in marketing and PR and create a one-stop-shop that specialises in the industries we are very passionate about,” Gonzales said in a statement.

Also joining the Tropicool team is photographer Ari Pashalis and videographer Andre Vasquez.

Tropicool will service clients in the fashion, music, beauty, lifestyle, food and beverage and alcohol industries.

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