Publicis Mojo Sydney star creative team Justine Armour and Ruth Bellotti quit
Bellotti
Armour
The Publicis Mojo Sydney creative team behind the highly-lauded Knight Rider-themed spot for Hahn Super Dry and the ‘Pure waters’ campaign for James Boag are leaving the agency.
Justine Armour and Ruth Bellotti are expected to be leaving for roles at a US agency at the end of September.
Their departure comes just two months after the exit of Mojo Sydney’s highly regarded executive creative director Micah Walker.
Mojo Australia and New Zealand’s co-chairman and chief creative officer Craig Davis, who assumed creative control of the Sydney office when Walker left, told Mumbrella earlier this month that the agency was undergoing structural and cultural revamp. He was unavailable for comment.
The news comes after last week’s disastrous announcment that Tourism Victoria would be removing its ad account from Publicis Mojo Melbourne after 18 years with the agency.
Bellotti and Armour were behind Mojo’s ‘Glassblower’ spot for James Boag’s Premium.
http://youtu.be/V0D38ODmciw
The duo’s spot for Hahn Super Dry won Mumbrella’s Ad of the Month for June.
http://youtu.be/Ubyvz9cbZFU
“Structural and cultural revamp” Pull the other one.
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Oh dear more bad karma
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I wonder if that ‘US agency’ is Fallon.
Mojo let all their other good people go there.
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Reminds me of that saying “Winners never quit. Quitters never win.”
It also reminds me of what a complete and utter load of bullshit that saying is.
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Congratulations to both of you. You’ll rip it up in the USA.
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