Queen Victoria Market moves media account to Spinach
The largest open-air market in the southern hemisphere has appointed Spinach to handle its media, digital and data accounts.
Spinach will take on Queen Victoria Market’s media planning, strategy and trading including all digital, social and search as part of the appointment.
Queen Victoria Market will benefit from increased marketing spend under Lord Mayr Sally Capp
The agreement follows an increased marketing commitment by Melbourne’s new Lord Mayor, Sally Capp, to the market’s traders.
