Queensland agency swings global content deal with Google to educate car dealers

June 10, 2016 9:22

Sunshine Coast based agency Cartelux has sealed a global deal to create a five-part video series for Google educating car dealers on how to use digital advertising.

Google gives global work to Sunshine Coast agency

The company, which has worked across the Australian auto industry, has created the series and individualised it to suit 20 different markets around the world.

The videos give simple examples of how dealers can make better use of Google as part of their marketing mix using tools such as adwords, video, geo-targeting and dynamic re-marketing.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics