Revlon Professional Australia and American Crew appoint Red Havas as comms agency

Haircare brands Revlon Professional Australia and American Crew have appointed Red Havas as communications agency of record, following a competitive pitch.

The account will be led by the agency’s Melbourne office, supporting both brands’ consumer and trade PR, experiential marketing, influencer management and social media.

Red Havas’ appointment follows a competitive pitch process

The appointment follows Red Havas winning the public relations account for Nestlé Australia’s confectionary business last month.