Former MCN pay TV interactive specialist Rob Leach is to join BBC Worldwide in the newly created role of business development and strategy director for Australia and NZ.
Leach, who headed MCN Connect until February and was with Sky in the UK before that, will start on April 18 with a brief to find the company new business opportunities.
Tony Iffland, GM of BBC Worldwide Australia, said: “We are delighted to have Rob join the BBC Worldwide Australia team at such a critical time as we seek to drive more opportunity and growth in this key market.”
Leach said: “This is a period of rapid growth and development for BBC Worldwide Australia and I am thrilled to be joining the team at this crucial and exciting time. I have long been a fan of the BBC Worldwide brand and an admirer of their global business.”
Leach is also on the Australian IAB Measurement Council and the AIMIA Video Industry Group.