Seven narrowly wins ratings week, but 9Gem soars on Saturday night
Seven has added another ratings win to its tally, taking the top spot in survey week 16 with a primary channel share of 20.0% to Nine’s 18.9%. Seven has won seven weeks to date inside the official ratings period, and both of the non-survey weeks in April. Seven also won the week on a network basis, taking out 29.8% of the overall audience, to Nine’s 29.6%.
On Saturday night, however, Nine’s multi-channel 9Gem soared to a 12.1% audience share, well ahead of Ten’s primary channel share of 7.6%, and not far behind Nine’s own share of 13.7%.
Gem beat Ten on Saturday night
Seven’s highlights from the week were the ongoing strength of Seven News which regularly takes the top spot as the most-watched program for the evening and AFL which helped the network to a win on Thursday and Friday nights. Home and Away also delivered a strong performance for the network.
Nine delivered wins Sunday – Wednesday thanks to The Voice and the ICC Cricket World Cup which aired on multi-channel 9Gem and became the most-watched program on a multi-channel for 2019 to date.
The cricket also made 9Gem the most-watched multi-channel of the week with 7.3% of the total audience share.
The cricket also helped Nine take the win on Saturday night, delivering 332,000 metro viewers for the network. Seven News was still the most-watched program with 831,000 metro viewers, followed by Nine News on 751,000.
Seven’s AFL coverage of Carlton vs Western Bulldogs on its primary channel in Melbourne and 7Mate in Sydney, Gold Coast vs St Kilda on in Brisbane, and Fremantle vs Port Adelaide in Perth and Adelaide brought in 346,000 metro viewers. 194,000 of those viewers were in Melbourne.
Ten dropped to a 7.6% audience share on Saturday night, a night the network often struggles on. The most-watched program was 10 News First with 262,000 metro viewers. Seven won the evening as a primary channel with 18.5%, over Nine’s 13.7% and ABC’s 13.0%, but with the addition of 9Gem’s 12.1%, Nine was the winning network, holding an overall audience share of 32.9%.
Ten’s performance across the week included Masterchef serving up its biggest audience of the season on Wednesday night with 731,000 metro viewers. Have You Been Paying Attention? was also the most-watched program in the 16-39 key advertising demographic. Scripted drama Five Bedrooms saw a 44% increase in the week-on-week ratings, landing at 499,000.
Overall Ten took a 17.1% audience share for the week and 10 Bold was the third most-watched secondary channel with 3.4%.
The following graphic was compiled by Nine, based on OzTAM data. It excludes ABC and SBS viewing, meaning percentage numbers will not match the numbers referred to above.
