Sky News Australia boosts its international content

Sky News Australia has partnered with CNN international –  in a move that will boost its international content and breaking news.

The announcement:

SKY NEWS Australia, Australia’s News Channel, today announced a landmark new partnership with worldwide news organisation CNN International.

The four year deal, to commence on January 1, 2011, is a first for SKY NEWS Australia and means the two 24-hour news channels will work together to exchange content, and provide each other with rolling breaking news coverage.

CNN International and its global network of correspondents (including many Australians) will form a central part of SKY’s international news coverage initiatives launching next year. In turn, SKY NEWS Australia reporters will be accessed by CNN International for news coverage and programming from Australia.

“This exciting new deal illustrates the considerable investment by SKY NEWS Australia and FOXTEL in coverage of international news and Australian news internationally,” said SKY NEWS Australia Chief Executive Angelos Frangopoulos.

“We are very proud to be partnering with CNN International and the affiliation will be a partnership that will further cement SKY NEWS Australia as the country’s leading source for global breaking news,” he added.

“We are delighted to be working alongside SKY NEWS Australia to extend both the delivery of international news within Australia and Australian news around the world,” said Ian Carroll, Executive Vice President and General Manager of Turner Broadcasting System Asia Pacific, Inc. (TBS).

The deal also marks the next step in the growth of the SKY NEWS BUSINESS channel as it works with CNN International to further the coverage of Australian business and trade internationally, as well as bringing CNN International’s extensive business resources to the Australian markets.

SKY NEWS also has agreements with CCTV China, ABC America, CBS, BSkyB, Fox News, Reuters, APTN, Bloomberg, Dow Jones and TV3 New Zealand.

Source:  Foxtel press release


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