Sling & Stone expands national footprint, opens Melbourne office

Sling & Stone has opened an office in Melbourne, appointing three new team members to kickstart its Victorian operations, alongside several new appointments in Brisbane and Adelaide.

Lucie Buchan and Sarah Gordon will both join the Melbourne office in the business team as account directors, alongside Courtney Phelps, who takes on the senior account executive role.

Buchan joins the agency from WE Communications where she worked across a variety of sectors including enterprise and consumer technology, healthcare, travel and retail. At Sling & Stone she will head up campaigns for Xero, eStore Logistics, Sendle and Getty Images.

Having recently held roles at Alt/Shift and Weber Shandwick, Gordon has experience working with enterprise technology and startup brands including CrowdStrike, ServiceNow, Splunk, Honeywell, Qualcomm and Dropbox. In her new role, Gordon will be leading campaigns across information security and enterprise technology.

Previously at Keep Left, Phelps has broad experience working with consumer, corporate and fintech clients and at Sling & Stone will handle Melbourne based Stone & Chalk, agtech innovator AgriWebb and global work OS

In Adelaide, Sling & Stone has welcomed Melissa van der Haak and supported the relocation of Fran Chitoriski, who heads up the global people team. Additionally in Brisbane, Sanjay Dove has joined alongside another transfer from Sydney; senior account manager, Chloe Maguire.

Van der Haak joins as senior account director in the consumer team, returning to Australia from the Avanti West Coast in the UK where she led a 14-strong in-house PR and Social team, Melissa is leading campaigns for Sling & Stone clients including v2food, ubank and Guzman y Gomez.

Sanjay Dove joins as account director, joining from specialist UK tech disrupter agency, Wildfire. Dove will lead campaigns across Asia Pacific for HiBob, Dataiku, Snyk and Block Earner.

Vuki Vujasinovic, founder and CEO, Sling & Stone said: “It’s been a long time coming. We’ve had Melbourne clients since we launched in 2010, and over the last 12 years while we’ve taken Sling & Stone’s global expansion to Auckland (2017), Los Angeles (2018), and Singapore (2021), we have always wanted to do the same on home soil.

“Australia is a hotbed for innovation, and the businesses that are going to shape the future of how we work, live and play come from all around our country. Today marks a significant milestone in our story, having Slingers on the ground in more of Australia’s capital cities enables us to better support local challengers, disruptors and entrepreneurs to share their important stories with the world.”


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