Stellar Concepts appointed to Michael Hill account

PR agency Stellar Concepts has been appointed to the Michael Hill jewellery account.

The announcement:

Stellar Concepts has been appointed as the PR and communications agency for contemporary jewellery house, Michael Hill International.

Founded in 1979 by visionary New Zealand designer, Sir Michael Hill, the brand is now represented in New Zealand, Australia, Canada and the United States with over 260 stores across the globe.

Stellar Concepts will be working with Michael Hill’s marketing team (based in Brisbane) on developing a new brand communications strategy which it will execute in Australia and New Zealand.

Stellar’s Brand and Communications Director, Hayley Cole said: “We are delighted to have been selected by Michael Hill as the company’s retained PR and communications agency. This is an extremely exciting time to be working with Michael Hill on its brand evolution as it continues to see sales growth across Australia and New Zealand while focusing on a US expansion.

“The Michael Hill brand is built on strong principles and is very aligned to Stellar’s own values and beliefs in terms of its people-focused culture and commitment to quality and service.”

Michael Hill International joins a portfolio of lifestyle clients at Stellar including Mercedes-Benz, ghd and Italian design experts Boffi.

Source: Stellar Concepts press release


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