Dr Mumbo

Stick that, penguin

Here’s an excellent example of accentuating the positive. A press release from the Australian representative of  the China Outbound Travel and Tourism Market.  

Apparently: “An exit survey at COTTM last year ranked Australasia/ Pacific one of the most desirable destinations, just behind Asia, USA and Europe.”

Still, at least we beat Antarctica, eh?


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.