Stolen luggage, a trailer crash and hail storm in new Ahh-llianz ad

MercerBell has released the third installment of the ‘One Word’ campaign for Allianz Insurance, which launched earlier this year.

The TVC shows the sticky situations people get themselves into with the tag line ‘Ahh-llianz Insurance’, a play on how people feel when their property is damaged.

Julie Dormand, MD of MercerBell said: “The latest ads are an opportunity to keep the creative idea fresh and build on the humorous moments that are helping to embed Allianz into the vernacular.”

The 30 sec spot will be supported by two 15-second versions.


  • Dominic Brandon – Group Manager Marketing and Brand, Allianz
  • David Bell – Executive Creative Director
  • Liz Kain – Copywriter
  • Mike Nikotin – Art Director
  • Lorraine Gormley – Account Director
  • Brendan Fletcher – Director
  • Bonnie Fay – Producer
  • Baz Milas – Agency Producer
  • Heckler – Post Productions
  • Seth Lockwood – Edit House

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