Sydney Fish Market appoints DEC PR to its public relations
DEC PR has won the public relations account for the Sydney Fish Market, following a competitive pitch process.
The account expands DEC PR’s hospitality and tourism client roster. Earlier this year the agency won the Australian PR account for InterContinental Sydney.
Stephanie Margrain, Sydney Fish Market marketing and communications manager, said DEC PR was selected for their strategic and creative thinking.
“Our team was impressed with the professionalism as well as the strategic and creative thinking that DEC PR showed during the tender process,” she said.
“We are excited to partner with an independent agency with such strong capability spanning consumer and corporate communications – one that will be able to support and shape stories across our seasonal events, but also work closely with our internal team and our retailers, to drive earned media outcomes that champion the consumption of seafood and promote the world-class sustainability of the industry.”
Agata Kenna, DEC PR managing director, said: “Food and tourism are categories that the DEC PR team is incredibly passionate about, so Sydney Fish Market combines two of our favourite pastimes. We have extensive experience building brands, safeguarding reputations and cultivating genuine engagement in this space, and are looking forward to collaborating on campaigns that attract Australians from near and far to this iconic destination.”
Talk about lipstick on a pig. The Sydney fish markets belong to the third world. Utterly disgusting venue [edited under Mumbrella’s comment policy]. Good luck spinning that.
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