F.Y.I.

Team Lewis wins PR and influencer work for Shangri-La Group in Australia

Shangri-La Group has appointed Team Lewis for PR and influencer services for Australia following competitive pitch.

The announcement:

Global marketing agency TEAM LEWIS has won the PR and influencer remit for luxury hotel chain Shangri-La Group in Australia, following a competitive pitch.

Shangri-La Group, the multinational leader in 5-star, luxury hospitality, has appointed TEAM LEWIS Australia to provide its strategic communications consultancy across major campaign development, ongoing press office management, famil organisation, and influencer programs, maintaining a prominent and consistent identity across communication channels.

“It is a real coup for TEAM LEWIS in Australia to partner with a brand of such instantly recognisable global standing as Shangri-La Group,” said Martin Harkin, managing director, TEAM LEWIS Australia.

“We are already deep into planning for our first major creative campaign for the group and can’t wait to bring it to an Australian audience soon. This win, combined with the other major B2C brands we have onboarded recently, really highlights the growth of the agency in a short period of time – and we are just scratching the surface of TEAM LEWIS’ potential in Australia.”

This announcement follows a series of new consumer-focussed client wins for the agency – including Dutch infrared heated cushions innovator Stoov, esteemed Sydney hospitality group Solotel, and revolutionary electric brake controller provider Elecbrakes – expanding the agency’s client portfolio well beyond its B2B heritage.

Source: Team Lewis

Editor’s note: Mumbrella has changed the way it deals with company names. House style is now to use standard proper noun capitalisation on all names regardless of brand typography. Brand typography may be retained in direct quotes from releases.

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