Ten unveils ‘best Bachelor ever’, pilot Jimmy Nicholson

Ten has announced its next Bachelor, 31-year-old pilot Jimmy Nicholson, and returned to a non-celebrity figure after recent seasons featured ex-Survivor star Locky Gilbert and rugby union player Nick Cummins.

Last season, Gilbert drew 879,000 metro viewers in the finale’s last moments following a premiere to 681,000. It was the show’s second lowest launch since it began in 2013; Tim Robards’ first season attracted 669,000.


In 2019, astrophysicist Matt Agnew took his turn on the franchise, pulling 828,000 on launch and 1.17 million in the finale. The Osher Gunsberg-hosted format has also starred Blake Garvey, Sam Wood, Richie Strahan, and Matty Johnson.

1.241 million metro viewers watched Cummins fail to select a winner in 2018, Matty J’s 2017 finale had a capital city audience of 1.116 million, Wood attracted 1.482 million, Strahan 1.324 million, and Garvey 1.374 million.

Across both The Bachelor and Bachelorette, Sophie Monk’s season is still the highest performing, with a finale metro audience of 1.64 million in 2017.

Ten’s chief sales officer, Rod Prosser, recently told Mumbrella the upcoming season of The Bachelor will feature the “best Bachelor ever”, and flagged his excitement to start locking in advertisers. Nicholson, meanwhile, said it’s an honour to be selected.

“I am a big believer in embracing any opportunity that presents itself, especially if it has the potential to change your life for the better,” Nicholson said.

“The journey ahead will be one of the most challenging experiences that I have ever undertaken, however I am very excited to meet someone that I could potentially spend the rest of my life with.”

Late last year, Ten chose to ‘rest’ franchise spin-off Bachelor in Paradise for 2021.


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