How to raise a kid in adland and winning the attention war: Mumbrella360
A one-of-a-kind discussion on motherhood and its impact on the advertising sector, and a masterclass on grabbing and holding consumers’ attention will be covered by Mumbrella360 2025.
More than 75% of mothers take charge of household spending, but in the advertising industry — where the work produced directly impacts consumer spending — mums account for just 10% of those working in creative departments.
It’s an issue that will be tackled in the first of the freshly announced Mumbrella360 sessions — ‘Can Motherhood and Advertising Ever Co-Parent?’