The fall, rise and fall of social media to be debated at Mumbrella360

Joe Talcott

Joe Talcott

A panel comprising senior marketers and one of the oldest word of mouth-led businesses in the world will debate the evolution of social media and word of mouth marketing at Mumbrella360, in just under two weeks time.

The session will draw on lessons from the history of marketing to make predictions about the future of social networks such as Facebook.

The panel is curated by former McDonald’s and News Limited marketer and AANA president Joe Talcott.

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