The Hallway becomes Tourism Fiji’s media agency of record
Independent creative agency The Hallway has picked up the media planning and buying account for Tourism Fiji.
The win marks The Hallway’s first exclusive media account and cements the agency’s full service data-driven offering.
The Hallway has won the media planning and buying account for Tourism Fiji
Jules Hall, CEO at The Hallway said in a statement: “This relationship signals our genuine commitment to helping our clients grow their businesses, and for us, delivering end-to-end is critical to the proposition.
“Media and technology are effective levers to improve relevancy and efficiency for marketing teams, and we believe a great agency must be an expert in both.”
Hal Caldwell, Australia regional manager at Tourism Fiji, added: “The team have already impressed with their refreshing strategic, creative and media expertise, so we’re confident they will be able to help us deliver great results.
“The fast changing consumer travel landscape here in Australia presents a huge opportunity for Fiji, so it was extremely important for us to find the right media planning partner.
“The Hallway’s unique, methodical use of technology and creativity will enable us to inspire more Australians to choose Fiji for their holidays.”
In February Tourism Fiji assigned Saatchi & Saatchi to its global creative account.
Meanwhile in May, Tourism Fiji appointed three new Australian PR agencies to its roster: Poem, Edelman and PEPR.
The Hallway’s clients include ANZ, Google, Dexus, Astrazeneca, NSW government, Disney and UNSW.
Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.
Linkedin
Edelman must be shitting themselves
User ID not verified.