The Works swoops for Naked’s head of ideas Paul Swann

Paul Swann: ends 7-year stint at Naked

Independent creative agency The Works has hired Paul Swann from strategy shop Naked as creative partner.

Swann was head of ideas and managing partner at Naked, and brings to an end a seven-year stint at the Enero-owned agency.

The Works creative partner and founder Damian Pincus said: “At the Works we have a unique model where creative thinkers lead clients business we call them Creative Partners and as the business has grown we needed to find another smart, creative thinker who can do this. Paul was a perfect cultural fit and his creative track record speaks for itself, he will add more depth and experience to our expanding business.”