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Think HQ appoints CHEP’s Olivier Laude as head of digital

Think HQ has appointment to CHEP’s Olivier Laude to the newly created senior role of head of digital, as part of a move  to expand the agency’s digital capabilities.

Laude joins the agency from CHEP Network, where he spent close to three years overseeing client partner technology and as director, technology consulting. He has also held senior digital consulting roles at Today Strategic Design and Isobar Australia.

The appointment comes two weeks after the agency launch its’ new experiential offering under newly appointed events and activations lead Emma Keatch.

In his new role Laude will work closely with all departments of Think HQ, leading digital services for clients, overseeing all digital projects and consulting with clients on their digital ecosystem to maximise ROI.

Laude 20 years experience to the role, having worked across digital campaigns, products, and platforms in senior roles in Melbourne, Sydney, Paris, and London, including delivering major digital transformation programs for ANZ, Tourism Queensland, WorkSafe, Uniting, Jetstar, and Australia Post.

“Olivier creates digital products and platforms that truly help people. He brings a new dimension to our digital team and his appointment reflects the importance we place on digital integration and innovation across all we do,” Think HQ founder and managing director Jen Sharpe said.

“Every Think HQ client will benefit from Oli’s broad-ranging expertise across digital ecosystems strategy, delivery and optimisation, digital communications and emerging technology, and digital products from conception to optimisation.”

Olivier said he was drawn to Think HQ’s genuine passion for purpose driven work and commitment to using digital products and platforms to make people’s lives better: “I’m delighted to be joining Think HQ. Think HQ is a unique business, capable of bringing a diverse range of disciplines together to communicate to all communities in Australia and beyond. It’s inclusive communication at its best and I’m so excited to meet all the clients and work with them to deliver digital communications, ecosystems and products that truly service their diverse audiences.”

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