News

TiVo to miss year one target

TiVo will narrowly miss its modest first year sales targets for Australia, its backer has admitted.  

The digital video recorder, which is being marketed in Australia by Seven Media Group, will sell less than the targeted 40,000 units, a spokesman told today’s Australian Financial Review.

Althoguh the unit is among the most technically advanced on the market, it is relatively expensive at $700, and only offers the free to air channels.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.