Tony Dunseath exits 303 MullenLowe as managing partner to join TK Maxx

303 MullenLowe’s managing partner and client service director, Tony Dunseath, is set to depart the agency to join one of its clients TK Maxx, Mumbrella can reveal.

Dunseath has taken a senior marketing role at discount retail brand TK Maxx, which has been a client of 303 MullenLowe’s since March last year.

Dunseath exits the agency to join client TK Maxx

Replacing Dunseath is Joanna Gray who returns to Sydney from Auckland where she was the general manager of new business and geometry at Ogilvy & Mather for seven months.

In 2016 Gray was the general manager at Sydney-based creative agency The Works.

In a statement to Mumbrella, CEO at 303 MullenLowe, Nick Cleaver, said: “Tony is leaving us and while we’re sad to see him go we’re delighted our relationship continues. He has a tremendous track record at our agency and has been a key contributor to our success; we will miss him but wish him all the best in his new role at TK Maxx.

“Jo is an experienced agency executive with a depth of experience and a restless drive to produce great ideas and sell great work, which makes her an exciting addition to our leadership team.”

Gray is excited to return to Sydney

Dunseath joined 303 MullenLowe in 2014 from his previous two-year stint at BMF where he was a group account director.

Dunseath added: “I’ve had an amazing journey over the last four years at 303 MullenLowe and I’m really proud of what we’ve achieved. But life has a way of presenting new, exciting adventures and the opportunity to join TK Maxx was just too good to turn down. I wish the agency and the clients all the best for the future.”

Gray said: “I’m really excited to be returning to Sydney to an agency that is enjoying so much momentum as a result of a hyper-bundled model that is unique in the market.”

In a series of changes for 303 MullenLowe, Dunseath’s departure comes just two weeks after the full-service agency lost its executive creative director Richard Morgan.

Yesterday 303 MullenLowe announced Ugly’s co-founder Gary McCreadie would be joining the agency as Morgan’s replacement.

Earlier in the month the agency announced it had won the creative and media accounts for Crust Pizza and launching its first piece of work for the brand.

In April, 303 MullenLowe launched a PR and content arm, Creature.

While in May last year, the agency combined with MullenLowe MediaHub to improve 303 MullenLowe’s full-service offering.


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