Tumbleturn Marketing Advisory appoints new Melbourne lead

June 23, 2025 3:42

Sarah Baskerville has joined Tumbleturn Marketing Advisory as its third partner, to lead its Melbourne operations.

Baskerville joins from independent media agency Magic, where she has spent the last year as head of growth. She has over 20 years’ experience in agencies and publishing environments, specialising in digital transformation and business growth.

She joins as partner, alongside Jen Davidson and Dan Johns. Anthony Gregorio was a partner too, before joining Attivo Group — which owns agencies including 303 Mullenlowe, Mediahub, and Tonic Comms — as its executive chairman earlier this year.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.