Upfronts podcast with Ten bosses Jarrod Villani and Beverley McGarvey
Welcome to Unmade’s second podcast edition.
Today saw ViacomCBS share its plans for 2022, across Ten, Paramount Plus and the rest of its broadcast channels. There are several new formats, a big new soccer rights acquisition and new advertising formats.
The company’s two local executive vice presidents, Bevereley McGarvey, and Jarrod Villani, both joined me for the converation. As well as talking about the slate, I asked Villani asked whether Ten might be open to acquiring either Prime or Southern Cross Austereo’s TV operation to round out its national offering.
I’ll be back with more analysis in tomorrow morning’s Unmade newsletter when I offer my own thoughts on how Ten’s plans stack up.